Video production Myths

If it's your first time considering video for a project there can be a lot of unknowns. We’ve compiled a short-list of common video production Myths to demystify video production for you!


1. Video Production is Expensive

Sure, producing top-notch videos requires some investment, but don’t let that burst your bubble! Different videos need different levels of production. Whether it's a TV commercial that needs a big budget or a snappy social media post that’s light on the pocket, we can tailor the cost to fit your needs. Remember, we’re here to help your vision take flight!

2. We’ve never done video before, so there’s no need to start now

New to video production? No worries! A good video production company will guide you through the process, step-by-step. It’s a collaborative effort, and we’ll work closely with you to craft the perfect video for your needs.

3. We’ll figure it out on the day

Diving into production day without a plan is like hiking out into the wild without a map and hoping you won’t gets lost. Without a solid plan, you’ll end up spending valuable time figuring out the details, eating into your filming time. This ripple on effect will cause even more headaches during the editing process. Let’s plant a strong foundation so your production day is smooth sailing!

4. We can fix it in the edit

The old adage "fix it in the edit" is more myth than magic. Pre-production planning is where the real magic happens! By ironing out the details before hitting record, you’ll save time and avoid costly re-shoots. Proper planning ensures your video turns out just the way you envisioned.

5. Video is only for marketing purposes

Videos are a great way to communicate a message – they’re not just for marketing! Get creative with your messages. Videos can be used for internal communications, training team members, and even for recruitment drives. There are endless branches to explore when it comes to using video in your business.


Whether you’re looking to soar to utilise some compelling brand storytelling, or looking to build up a fresh, exciting video campaign - Balloon Tree Productions is here to make it happen! Ready to pop into action? Get a SAME DAY Quote and watch your vision float to life!

Previous
Previous

It’s End of Year Comms season!

Next
Next

A Love Letter to the Establishing Shot